OLOS New Homes – Ard Abhainn Nua

OLOS build high quality A rated family homes across the greater cork area and Cork City. OLOS have a long standing reputation for quality homes combined with a hands on approach when it comes to the service customers experience during the development of their new home.

We were approached by OLOS to develop a new brand along with print and signage material. We were also tasked to construct a new website for their Knockraha development, Ard Abhainn Nua. The website was constructed with the intention of organically attracting prospective buyers via search engines.

The Ultimate in Country living with the city at your doorstep

Our approach to the design was to very quickly emanate to website visitors that they were interacting with a company that had quality at the core of everything they do. The design also incorporated the strategic placement of headings for the purpose of SEO.

The design needed to quickly communicate what prospective customers would expect when they purchase a home from OLOS. The brand is modern, fresh and high class. This combined with their key value adding features such as fully fitted kitchens and bathrooms coming as standard communicating to the user that they were buying a home rather than a property.

Navigation, information and availability

The functionality included an interactive map that was scaled to the building site. The two types of detached homes were illustrated per unit. This enabled users to quickly visualise which homes were available and where they were located on the site.

This assisted with keeping OLOS development’s sales team informed as to which homes prospective buyers were interested in purchasing. A buyers guide function was also constructed with a structure that segregated the buyers process. With the guide covering areas such as mortgage advice, legal details and the final steps in buying a new home; website users experienced an added value of learning about the process before it begins.

Ard Abhainn Knockraha